Research Services
Costigan & Associates provides full-service market research services that are customized to accomplish each client’s specific objectives. Utilizing a variety of quantitative and qualitative methods (e.g., internet studies, telephone interviews, focus groups, personal interviews, on-site surveys, and secondary research), Costigan & Associates will use our expertise in the industry to provide meaningful and actionable results. We will deliver a clear, concise and comprehensive report, including interpretation of the findings and strategic recommendations.
Examples of the types of research projects we conduct for clients include: sponsorship awareness, brand tracking/perception, fan acquisition, facility amenities, and studies related to sponsorship sales campaigns.
Market Research Process
Our customized market research analyses may include the following key steps:
- Questionnaire Design
- Sample Acquisition
- Online Survey Programming/Hosting
- Management of Data Collection
- Data Reporting & Analysis
- Comprehensive Report with Actionable Recommendations